Embracing the Chatbot Revolution

Chatbots are important AI software that impacts everything we know about consumer feedback. In this article, I’m examining what chatbots are and what they are not, also talking a little bit about my dream world. Even though we do not think that they are in our lives, but we do not include them in our…

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“You” but not in general terms

We’re almost in the 2020s, the years we are in, the years of saying everything must be about me. But some are still in pursuit of big data by making generalizations. No, I’m not telling you not to use big data. But stop, think first. We are in a period in which everyone is aware…

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Fifth Actor in the Advertising Sector

Although the structure below is sometimes intertwined, it can be considered as a table summarizing the actors of the sector in general. My radar has new faces! Better than any of these actors, actors that are not as obvious as they are and maybe we have just seen their potential… Advertisers: Businesses who want to…

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What is Customer Lifetime Value (CLV)?

In some periods, you may need to enrich your daily routine analysis in order to make important decisions and make useful inferences. Customer Lifetime Value (CLV) is useful as a metric that allows you to understand the lifetime values ​​of users coming from different channels. When you look at what you get in return for…

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Learning SEO: Getting Started

Learning SEO is something that anyone who is internet-savvy and loves digital can achieve. Once you start learning, you can start practicing right away and continue to learn while you’re in the process. It’s called learning on the road, that’s exactly what it is! 1. How do search engines work? If you are going to…

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